Visa understands how hard it can be for startups to get their foot in the door with large brands. That’s why it recently launched The Everywhere Initiative, a program to source innovative solutions from tech startups (apply here by April 30). Visa ultimately wants to help startups showcase their ideas while also solving meaningful business objectives.
“We’re in such a transformative time that businesses and marketing organizations can’t just depend on themselves or their agencies to solve their business problems,” Visa SVP Global Head of Digital & Marketing Transformation Shiv Singh told AdAge in March.
As part of The Everywhere Initiative kickoff at SXSW, Visa selected video startup Reelio for a $30K pilot program. Now, Visa is looking for emerging-tech companies that can help solve three marketing challenges:
KITE, which is powering this program, will award up to a $50K pilot program with Visa for each brief. Startups interested in participating need to apply here by April 30. Here are four reasons why your startup should apply to The Everywhere Initiative:
Be sure to sign up here by April 30 to participate in The Everywhere Initiative.